A renowned and progressive specialty retail store in the Northwest with both offline and online stores that created quite a buzz in the retail arena with customers flocking in all seasons looked forward to offering a couple of exciting “financing” deals during the peak season. Being a significant sized business, the retail company could have signed a deal with any big bank, but the complex labyrinth of processes that organizations have to go through while managing credit relationships with large banks was a major deterrent. Besides, being omnichannel, they strived hard to render equal business excellence online as well as offline, which the big banks couldn’t provide for. Maneuvering their way out of the dilemma, the organization chose to partner with Blispay—a financial technology company offering best-in-class POS solutions—and were thrilled with their services and products. “We bring an extremely modern experience to merchants tailored for all of their channels, empower them with financing as a selling tool in stores without encumbering them with multiple credit card application processes, and also open up their online channels,” explains Greg Lisiewski, Founder and CEO of Blispay.

While incumbents in the POS financing space often invest their resources in big-box stores and margin-rich verticals, Blispay has narrowed down its focus on small and mid-sized businesses. Providing state-of-the-art self-financing solutions to both newer entrants in the retail arena for their online stores and brick and mortar retailers, Blispay has carved its own niche in the POS market. “Our value proposition lies in the fact that we offer an effective financing tool that helps merchants drive incremental sales, operating over the VISA payment network, without any technical integration,” explains Lisiewski. The only thing that merchants need to do is ensure that their customers are aware of the value of financing that is now available to them—no payments, no interests on all purchases over $199 if paid within a tenure of 6 months with an added benefit of two percent cashback on all purchases.